The A game™
A short history:
NTB Media realized that the flaw in Internet advertising was in trying the same old 'separate and conquer' techniques of the past. Instead of forcing users to see a message that they were not looking for and not receptive to, we felt the best way to reach them was to entertain them. Placing Advertising alongside other premium content such as Music Videos, Movie Trailers, Animation etc. puts them in the entertainment mix and makes the experience feel unintrusive and even fun.
- What if Internet users weren't imprisoned to watch ads or bothered by scammy pop-up ads in order to view their desired content?
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What if site publishers and content owners had a way to really engage their visitors and make them fans?
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What if we could offer Agencies a way to reuse broadcast spots on the Internet and realize deep, guaranteed engagements coupled with data and metrics represented visually or exported directly?
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What if all of this was a game?
Thus, The A game™ was born- A fun, interactive, pop-culture video trivia challenge.
Try a short demo here.
See the video of it in action.
Our powerful application is built upon a few principles.
- 1. Engage the user in a fun and interesting way, while also offering a rewards incentive to answer questions correctly and they will return again and again.
- 2. Customize the look and feel of the game to suit where it will reside.
- 3. Make it easy for agencies and Advertisers to reuse their existing broadcast spots while transforming them into engaging pieces of trivia entertainment.
- 4. Customizing and developing the application to reach the coveted social media crowd where they spend most of their time- on Facebook, Myspace, Bebo and iPhone.
- 5. Utilize Social Media tools such as Facebook Connect, to gather data never before seen and maintain a relationship with our players of trust and transparency.
The A game™ is making history and we are always endeavoring to improve upon it.
Contact Us today to learn more and see how easy it is to partner with NTB Media.

