March 15, 2010
FOR IMMEDIATE RELEASE
LOS ANGELES, Calif. - February 16, 2010 - NTB Media finalized development and delivered the first, publicly available customized version of The A game™ on Manga.com this morning. The A game™ is a customizable, video-delivery application which is integrated as a pop culture trivia challenge utilizing video. Manga.com launched the "Manga Quiz" on an anchor page designed to coincide with the DVD/Blu-ray release of "Dante's Inferno an Animated Epic Adventure," which was one of six custom channels within the game.
Manga.com, owned by Starz Media (NASDAQ: LCAPA), is a fan site dedicated to anime from around the world. Steve Sargent, anime and video expert, of Starz Media worked closely with the NTB development team to craft a game specific to the site's content, which included Astro Boy, Dead Leaves, Ghost in the Shell, Blood: The Last Vampire and Dante's Inferno Animated.
Alan Hirsch, CEO of NTB Media, said “Seeing the first customized version of The A game™ live on Manga.com really shows how flexible our application is and what a compelling experience it is to interact with video in real time." NTB Media is planning to release a multi-channel large version of The A game™ on Facebook this spring, which will make it first video driven Facebook game application. In addition, the company is in early-stage talks with other companies to develop other customized applications for their properties and is developing an iPhone application of The A game™.
Mr. Hirsch added, "We are excited to share this technology and experience with other content owners and interactive agencies. Finishing this project really gave us confidence to push the limits on the Facebook game."
About NTB Media:
NTB Media is an online advertising platform that serves advertising agencies, content owners and Web publishers by redefining brand engagement. NTB Media leverages relationships to gain greater revenue on ad delivery, gather data and distill valuable metrics to better understand ad campaigns and ROI. NTB does all of this on a performance basis through a cost per engagement (CPE) model, which creates an immediate return on investment for advertisers. For more information about NTB Media, visit http://www.ntbmedia.com.
Contact: Jennifer Reza Bender/Helper Impact jennifer_reza@bhimpact.com 310.694.3111
LOS ANGELES, Calif. - February 16, 2010 - NTB Media finalized development and delivered the first, publicly available customized version of The A game™ on Manga.com this morning. The A game™ is a customizable, video-delivery application which is integrated as a pop culture trivia challenge utilizing video. Manga.com launched the "Manga Quiz" on an anchor page designed to coincide with the DVD/Blu-ray release of "Dante's Inferno an Animated Epic Adventure," which was one of six custom channels within the game.
Manga.com, owned by Starz Media (NASDAQ: LCAPA), is a fan site dedicated to anime from around the world. Steve Sargent, anime and video expert, of Starz Media worked closely with the NTB development team to craft a game specific to the site's content, which included Astro Boy, Dead Leaves, Ghost in the Shell, Blood: The Last Vampire and Dante's Inferno Animated.
Alan Hirsch, CEO of NTB Media, said “Seeing the first customized version of The A game™ live on Manga.com really shows how flexible our application is and what a compelling experience it is to interact with video in real time." NTB Media is planning to release a multi-channel large version of The A game™ on Facebook this spring, which will make it first video driven Facebook game application. In addition, the company is in early-stage talks with other companies to develop other customized applications for their properties and is developing an iPhone application of The A game™.
Mr. Hirsch added, "We are excited to share this technology and experience with other content owners and interactive agencies. Finishing this project really gave us confidence to push the limits on the Facebook game."
About NTB Media:
NTB Media is an online advertising platform that serves advertising agencies, content owners and Web publishers by redefining brand engagement. NTB Media leverages relationships to gain greater revenue on ad delivery, gather data and distill valuable metrics to better understand ad campaigns and ROI. NTB does all of this on a performance basis through a cost per engagement (CPE) model, which creates an immediate return on investment for advertisers. For more information about NTB Media, visit http://www.ntbmedia.com.
Contact: Jennifer Reza Bender/Helper Impact jennifer_reza@bhimpact.com 310.694.3111